I liked this song when I first heard it on the new Flying Lotus album You’re Dead but after seeing this video the song took on a whole other dimension for me and now the two are inextricably intertwined. Far from just being some visual filler or visual oddity to excite rabid YouTubers, this video takes the snippets of narrative and ideas in the song and expands it all into something larger and wildly profound. Director Hiro Murai says of the work,
“The original idea was to do something extremely joyful that felt like a catharsis compared to the setting (funeral).” – Hiro Murai
With ‘Never Catch Me’ Flotus and Murai have created a joint work that is more transformative device than mere audio-visual spectacle.